Juan Alberto Torres

Juan Alberto Torres is an architect who specializes in kitchen design. He founded the company Icōnika LLC together with his partner Daniel Valle, an experienced furniture installer and an expert in kitchen furniture manufacturing. Together they were invited by Arredo3 Cucine, one of Italy's leading kitchen furniture manufacturers, to visit their factory in Scorze, very close to Venice, where their experience led to the exclusivity of the brand in Puerto Rico. Since then they worked at full steam for the opening of an impressive showroom in Arecibo, where they serve by appointment to give those interested a unique experience and special attention, honoring the motto of Arredo3, unique kitchens as those who choose them.

The partners chose to name their company Iconika because of their goal to be an icon in the design industry and the kitchen furniture market in the country, by having a state-of-the-art factory, the experience in the industry and the desire to bring to Puerto Rico the best of the world market.

Biography

Juan Alberto Torres was born in Arecibo, Puerto Rico, where he began his design career studying construction drawing in high school at the Escuela Superior Vocacional Antonio Lucchetti. At the same time he practiced the art of graffiti drawing and painting on clothes. He studied graphic design at the University of Puerto Rico in Carolina where he graduated in 1988 and continued studying interior design and advertising until 1989 where he was accepted into the School of Architecture at the University of Puerto Rico where he completed a bachelor's degree in environmental design and a master's degree in architecture. 

After completing his studies, he worked for the architectural firms Lebrón & Associates; Bermúdez, Delgado, Díaz Arquitectos and Fracinetti Architects. In 2008 he received an offer to work at the furniture store Armadietto, of Milano Style Corp, where he held the positions of general manager, marketing director, designer and sales representative. Due to the closing of the store because of the recession at the time, he founded Más+Vida magazine where he was editor-in-chief. Although the magazine only had three editions, the experience opened doors for him to work as art director for Chic South, Punto de Vista and Mujer Creativa magazines. He later worked for a few years as a creative in the Corporate Communications department of Popular Inc. and then was invited to join Mujer Creativa LLC where he created the corporate image, social networks and online stores for hundreds of women entrepreneurs.

In 2020 she received an offer to work in the furniture store Bottega Diseños where she had the opportunity to design kitchens, closets and other furniture and home spaces. Then he decided to retire and wrote the books "Virtudes de Valientes" and "Está en ti", whose messages he keeps sharing in his social networks "De Valientes". It is in 2023 that by idea of his friend and partner Daniel Valle, they decide to undertake with the store Icōnika Cocinas dedicated entirely to the design, manufacture and installation of kitchen furniture, closet, living room, dining room and bathroom where he serves as administrator and architect of kitchens.